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| Whether a company is creating a new brand or product, maintaining its relevance or position, or reviving a brand, it is important to connect with key influencers within the target group. Influencers can reveal pivotal insights into new trends. Their buy-in secures the acceptance of your products. SCB uses a proprietary approach, starting with our in-house network, to access the relevant influencers for each client. Influencer insight is combined with consumer insight – using a range of qualitative and quantitative research methodologies – to reveal break-through insights leading to transformational marketing strategies and initiatives. |
SCB’s services fall into 3 broad categories:
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info@scbpartners.com |+44 (0) 2073939000
© 2010 - SCB Partners - All rights reserved. |
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